📣 He owns paid media and demand generation: planning and buying media, building the campaigns that bring the contact in, and making sure that contact does not get lost — segmentation, prospecting and CRM discipline, which is where a campaign stops being reach and becomes a conversation with a name and a follow-up.
🎯 Over fifteen years in digital and commercial marketing, across CRM management, paid campaigns, prospecting and social media. He is currently studying for a degree in Tourism.
